A company's "corporate identity" once loosely referred
to their logo, letterhead, business cards and the sign outside
the building. Then came the Internet and the World Wide Web. As
information technology evolved, the definition of "corporate
identity" became vastly more complex, and its value has become
vastly more important.
Today, a company's name, logo and look are
only the foundation layer of its corporate identity. Today, a
company's corporate identity embodies its entire persona and every
contributing factor. Whether you're a new company looking to build
your corporate identity, or if you're already established and
your identity needs some remodeling, call the experts. Dynamic
Digital Advertising has all the corporate identity solutions you
Digital Advertising Does for Corporate Identities
We are master carpenters when it comes to building corporate identity
packages. We start with a strong foundation layer. We'll select
fonts and colors that match your image. We'll design your logo
so it's perfectly aligned with your industry and your philosophies.
And, we'll develop all your other communication pieces with critical
consistency. But that's just the beginning of what we do.
With our full range of digital capabilities,
DDA can develop cross-platform corporate marketing and identity
solutions so your company will achieve consistency in all your
messaging. We will give you the corporate branding tools you need
to attract new customers, retain old customers, and project, promote
and protect your corporate image more efficiently, more effectively
and more affordably.
A Company Website
is a Key Element of a Corporate Identity Package
In today's highly competitive business arena, if you don't have
a website—or you have a poorly perceived website—you're
making a costly marketing mistake. Not only are you missing a
huge opportunity to build your market share, you're eliminating
the most effective corporate branding tool available today.
Your website can provide unlimited branding
opportunities if it is designed, developed and managed efficiently.
Dynamic Digital Advertising offers website
marketing and website
hosting, along with a wide range of improvement services that
are designed to ensure your company gets the most from its corporate
website. We have developed proprietary processes to maximize website
navigation and visibility through search
Identity Depends on Digital Technology
In 1994, Dynamic Digital Advertising was one of the first totally
digital agencies in the United States. Our comprehensive digital
capabilities and our innovative approach positioned DDA as a pioneer
in the digital age of marketing. Today, we are still the leader
in digital marketing solutions because we understand the new realities
of Marketing in the 21st Century.
If you're not taking advantage of all the available
digital technology to build your corporate identity and brand
your company, you should take another hard look at your marketing
plan. The DDA
Reality Check helps you identify the problems. Let Dynamic
Digital Advertising show you how to fix them.