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Photo Manipulation is Becoming Problematic in the Science Field

While photo manipulation may be effective in selling products and services, it is causing quite the controversy when it comes to its utilization in the field of science. More and more science journals are including scientific photographs that have been altered or manipulated. In fact, scientific journal editors are contemplating whether or not to implement a test that exposes if extensive manipulation was done to a photograph.

According to the Journal of Cell Biology, roughly 25% of the documents accepted into the journal include an image that has been manipulated, usually as a means to touch up a photo's background. An estimated 1% of accepted documents have photos that have been significantly altered in some way. In addition, editors are finding that many of the experiment images contained in articles are being manipulated to include images from totally different experiments.

The Dartmouth Image Science Group now has a test available to detect whether manipulation was done to digital photographs. The Journal of Cell Biology has utilized this test and other scientific journals are beginning to catch on. Similarly, the Federal Bureau of Investigation now uses these types of software to detect incidents of fraud. This software basically looks for photographic abnormalities that humans tend to ignore or not see in the first place. It also pinpoints areas of a photograph that have been filled in by programs such as Adobe Photoshop.

Dynamic Digital Advertising, a pioneer in web design and advertising, has an exceptional staff of photographers who strive to produce high-quality photographs. We are aware of such tests and work collaboratively with clients to produce true-to-life photo manipulations, not as a means to alter science and history, but as a way to promote your company or product.



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Dynamic Digital Advertising, a custom website design company, often incorporates 3D models into e-commerce websites as well as corporate websites. Because DDA is also a search engine optimization company and search engine marketing firm, Dynamic Digital Advertising has an intrinsic understanding of how 3D models can be incorporated to enhance the user’s experience without detracting from search engine rankings. Armed with a proprietary professional website development process, DDA is able to create the type of website that earns maximum search engine rankings and that impresses every visitor.
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Dynamic Digital Advertising does more than generate high-end 3D models: as a full-service advertising agency, Dynamic Digital Advertising can create just about any type of print or web-based media to help clients launch more successful ad campaigns. A client gets the image for the medium of his or her choosing; Dynamic Digital Advertising, after all, does have one of the most expansive and diverse graphic design service offerings in the United States. From show-stealing trade show displays to eye-catching web graphic designs, Dynamic Digital Advertising can help you grow your business today.
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